Priority

Priority Bicycles is a New York bicycle company founded in 2014 around one idea: bikes that need almost no maintenance. Nearly every model uses a Gates carbon belt instead of a chain, often paired with an internal hub or gearbox.

Its e-bikes run from a light 3-speed city bike and an electric beach cruiser to a 100 mm fork all-rounder, a 140 Nm mid-drive commuter and a 12-speed Pinion commuter. All ship as Class 2 bikes.

Priority sells direct from its own US store, ships from Pennsylvania and backs the electrical system for two years.